Product Marketing Manager

As Product Marketing Manager for the Service Assurance Portfolio, you will be responsible for developing positioning, messaging and establishing competitive differentiation to communicate to the marketplace. Working within the global Marketing team you will be a self-motivated, enthusiastic, proactive self- starter with a can do approach.  Good writing and presentation skills, attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into business benefits is crucial.
 Main responsibilities
Proactive ownership for all product marketing activities for Service Assurance working across teams with Product, Marketing and Sales.   
Writing, developing and maintaining messaging, value propositions, marketing content and sales collateral for our Service Assurance portfolio including brochures, presentations, use cases, customer case studies
 Driving sales enablement – Supporting and developing product and solution positioning and messaging that differentiates  in the market.   
Communicate the value proposition of the offerings to the sales team and develop sales materials and tools that support the selling process   
Marketing Communications support – Support Marcoms with calls to action for their outreach and demand generation including PowerPoint presentations, videos, blogs, webinars and white papers   
Market intelligence – be the expert on SA buyers, how they buy, their buying criteria, demographics and behavior patterns   
Competitor intelligence – analysis, awareness and SWOT creation to enable competitor differentiation    Sales lead qualification – statistical analysis of campaigns, qualification and lead management   
Web site – ongoing responsibility for continuously updating product content and maintaining SEO rankings         Desired Skills 
 3-5 years’ experience in a telecoms software vendor, ideally in a product marketing, product management or technical pre-sales role   
Bachelor degree in marketing, technology or engineering    
Excellent English verbal and written communications skills and attention to detail   
Ability to maintain professional demeanor at all time and comfortable dealing with matrix structure   Excellent PowerPoint    
Able to travel as necessary – minimal